Star of the North Meeting

Star of the North: April 27-29, 2023

Saint Paul RiverCentre

2023 Sessions

The Star of the North conference offers a wide range of professional development seminars that allow dental professionals to earn CE credits. Click on the buttons below for more detailed information about our speakers and sessions. You may also view our Schedule At A Glance for a more general overview.

← Back to search

Removing the Overload: Marketing Made Easy

April 28, 2022
8:30 am – 11:00 am
  • Minal Sampat, BA, RDH

Do you funnel time and budget into marketing only to see few results? You’re not alone. At least 20% of many practices’ marketing isn’t generating enough ROI, let alone increasing revenue. This kind of marketing isn’t productive and it drains practices. Your marketing is killing your business. This course will give you strategies to effectively optimize internal, external, and digital marketing outlets. Obtain the knowledge that keeps your practice relevant and productive in this unpredictable world.

Learning Objectives:
1) Learn how to reduce your marketing budget while increasing ROI.
2) Identify your ideal patient avatar for targeting across platforms.
3) Understand the importance of finding common ground over differentiation.
4) Optimize your social media and web presence.
5) Create a plan and a team strategy for executing it.

Course Number: T2223

Recommended for

  • Administrative Personnel
  • Dentists
  • Office Managers
  • Student Dentists

About the speaker

Minal Sampat, BA, RDH

Ms. Sampat launched her first marketing company by breaking a Guinness World Record and she recently launched Marketologist – a marketing strategy school, online. She is an International Best Selling author of “Why Your Marketing is Killing Your Business & What to do About It”.


Fundamental CE Credits 0
Elective CE Credits 0
DANB Credits 0
Core CE Credits 0
Core Topic N/A


Dentist Early Bird Fee $25.00
Staff Early Bird Fee $25.00
Dentist Regular Fee $35.00
Staff Regular Fee $35.00